Most Popular Car Colors Worldwide (2024)
Key Findings
About This Dataset
Most Popular Car Colors Worldwide (2024)The world's car buyers overwhelmingly prefer neutral, achromatic colors. White is the clear global favourite at 29% of vehicles, a lead it has held for over a decade, driven partly by its popularity in Asia and for commercial fleets. Black and grey tie for second at 23% each, meaning these three shades alone account for 75% of every new car made. Together with silver (7%), achromatic colors cover more than eight in ten vehicles worldwide. Actual colors barely register: blue is the most popular chromatic choice at just 6%, and no colored hue reaches double digits. The dominance of neutrals reflects buyers' concerns about resale value, timelessness and the perception that white and grey cars hide dirt and age better - a remarkably consistent global consensus.
Data Insights
Numbers, trends & sources behind this chart
Methodology & source
- Data source
- Axalta Global Automotive Color Popularity Report 2024
- Coverage
- 5 entities · 2024 · 5 observations
- Measure
- Share of Global Vehicles (2024)
- Last updated
- 10 July 2026
- Compiled by
- The ANYSTAT team, from the source above
- Values are shown as reported by the source. Nothing is rescaled, rebased or converted — the only changes are thousand separators and decimals shown to two places.
- Entities are ranked highest-first on their value in 2024.
Data Sources & References
All external sources cited in this dataset
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