Athletes ranked by estimated annual earnings from social media sponsorships, brand deals, and platform monetisation in 2024, measured in millions of USD. Social media income has become a major parallel revenue stream for elite athletes — Cr...
| # | Category | 2024 | 2024 | Change |
|---|---|---|---|---|
| 🥇 | Cristiano Ronaldo | 90 | 90 | +0% |
| 🥈 | Lionel Messi | 74 | 74 | +0% |
| 🥉 | LeBron James | 52 | 52 | +0% |
| 4 | Neymar Jr | 48 | 48 | +0% |
| 5 | Stephen Curry | 35 | 35 | +0% |
| 6 | Kylian Mbappe | 32 | 32 | +0% |
| 7 | Virat Kohli | 28 | 28 | +0% |
| 8 | Serena Williams | 22 | 22 | +0% |
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