Most-Liked Instagram Posts of All Time

This chart ranks the ten most-liked posts in Instagram's history by total likes in millions. Entries include football photographs, viral reels and a single photograph of an egg. Ranks are ordered here by like count; the underlying source li...

About This Dataset

Most-Liked Instagram Posts of All Time
This chart ranks the ten most-liked posts in Instagram's history by total likes in millions. Entries include football photographs, viral reels and a single photograph of an egg. Ranks are ordered here by like count; the underlying source lists posts with slightly inconsistent ordering.
✨ AI Insight

Lionel Messi's 2022 World Cup celebration leads with 74.6 million likes and remains the most-liked post across all social media, not just Instagram. Messi appears three times in the top ten, more than any other account, with two further World Cup trophy posts at 53.4 and 40.9 million. The world record egg photograph sits second at 60.5 million, a deliberate 2019 stunt that still outranks every celebrity post except Messi's. A clear structural shift is visible: six of the ten entries are reels from little-known creators posted between 2025 and 2026, suggesting Instagram's algorithm now rewards short video from unknown accounts as readily as it rewards global celebrity.

Source:  Wikipedia: List of most-liked Instagram posts

Key Findings

Auto-computed highlights from this dataset

🏆
Lionel Messi - 2022 World Cup celebration leads with 75 in 2026.
📊
Average value in 2026: 51  ·  median: 49.
↔️
Gap in 2026: Lionel Messi - 2022 World Cup celebration is 1.8× larger than Lionel Messi - on an airplane with the trophy.

Most-Liked Instagram Posts of All Time

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Data Insights

Numbers, trends & sources behind this chart

Admin
⬡
Data Points
10
10 categories  ·  1 year
↑
Top Value
74.60
Lionel Messi - 2022 World Cup celebration
Likes (millions) · 2026
◈
Metrics
1
Likes (millions)
◷
Period
2026
Single year snapshot

Category Rankings

Likes (millions) · 2026

# Category 2026
🥇 Lionel Messi - 2022 World Cup celebration 74.60
🥈 World Record Egg 60.50
🥉 Lionel Messi - in bed with the World Cup trophy 53.40
4 Kishore Mondal - singing reel 51.40
5 Justin Flom - Vegas Fun House reel 51
6 Insta360 - tiny camera filming a toddler 47.40
7 Bredy e Guci - children with dogs reel 45
8 EpicFlipzAndKickz - bottle flip reel 44.60
9 Cristiano Ronaldo - chess with Messi 41.10
10 Lionel Messi - on an airplane with the trophy 40.90
Statistical Summary — Likes (millions) · 2026
74.60
Maximum
40.90
Minimum
51
Average
49
Median

What This Data Shows

Auto-generated trend summaries per category

→
Lionel Messi - 2022 World Cup celebration
Recorded 74.60 Likes (millions) in 2026.
Source
→
World Record Egg
Recorded 60.50 Likes (millions) in 2026.
Source
→
Lionel Messi - in bed with the World Cup trophy
Recorded 53.40 Likes (millions) in 2026.
Source
→
Kishore Mondal - singing reel
Recorded 51.40 Likes (millions) in 2026.
Source
→
Justin Flom - Vegas Fun House reel
Recorded 51 Likes (millions) in 2026.
Source
→
Insta360 - tiny camera filming a toddler
Recorded 47.40 Likes (millions) in 2026.
Source
→
Bredy e Guci - children with dogs reel
Recorded 45 Likes (millions) in 2026.
Source
→
EpicFlipzAndKickz - bottle flip reel
Recorded 44.60 Likes (millions) in 2026.
Source
→
Cristiano Ronaldo - chess with Messi
Recorded 41.10 Likes (millions) in 2026.
Source
→
Lionel Messi - on an airplane with the trophy
Recorded 40.90 Likes (millions) in 2026.
Source

Full Data Table

10 records across 1 year

✓ 10 sourced
Category Metric 2026 Source
Lionel Messi - 2022 World Cup celebration Likes (millions) 74.60
World Record Egg Likes (millions) 60.50
Lionel Messi - in bed with the World Cup trophy Likes (millions) 53.40
Kishore Mondal - singing reel Likes (millions) 51.40
Justin Flom - Vegas Fun House reel Likes (millions) 51
Insta360 - tiny camera filming a toddler Likes (millions) 47.40
Bredy e Guci - children with dogs reel Likes (millions) 45
EpicFlipzAndKickz - bottle flip reel Likes (millions) 44.60
Cristiano Ronaldo - chess with Messi Likes (millions) 41.10
Lionel Messi - on an airplane with the trophy Likes (millions) 40.90

Data Sources & References

All external sources cited in this dataset

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